- 01
Gifts, not investments
A backing is a voluntary gift towards a goal. Nothing is sold, no ownership changes hands and no return is promised. Backers support a person; you keep control.
- 02
Why milestones still matter
Without contracts, Backers rely on transparency. You post proof for each milestone so they can review your progress and choose to support your dream directly with confidence.
- 03
What you owe Backers
Honesty: a true story, proof for each milestone and updates in chat. Not profits or repayment. Because Backers can pay milestone by milestone, they only send further support as you prove progress.
How Backers are protected
14-day review per milestone
When proof is posted, each Backer has 14 days to review the proof, ask for more info, and decide whether to keep supporting your next milestone.
0% commission — direct gifts, nothing taken
Backers pay exactly what they choose directly through your payment methods. cohero takes 0% commission on backings, so you keep what is sent. Any refunds or disputes are handled directly between you, the Backer and your payment provider.
Gifts, not shares
Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.
Example milestone plan
An example plan for a fashion collection dream with a goal of $15,000. Backers pay you directly, funding the goal all at once or milestone by milestone as you post proof for each step.
Milestone 1
$3,000 · 20%
Develop patterns and samples
Post technical sketches, a style list and first-sample photographs showing the collection scope and construction plan.
Milestone 2
$5,250 · 35%
Refine fit and materials
Share fit-test notes, revised sample photographs and fabric purchase records with supplier contact details removed.
Milestone 3
$4,500 · 30%
Sew the production batch
Post garment counts, construction close-ups and quality-check records demonstrating completion of the planned batch.
Milestone 4
$2,250 · 15%
Present the finished collection
Share styled photographs, measurement sheets and packing records showing the finished pieces and presentation materials.
Budget example
A typical cost split for a fashion collection dream in Seattle, shown in USD. Backers pay you directly using your accepted payment methods.
Example goal
$15,000
- Fabric and trims$6,000 · 40%
- Pattern cutting and samples$3,750 · 25%
- Garment production$3,000 · 20%
- Photography and packaging$2,250 · 15%
What you receive
- Backers give
- $15,000
- 0% platform commission
- −$2,250
- You receive
- $12,750
Risks to plan for
- R1
Fabric becomes unavailable
A sampled fabric may sell out before production begins. Check stock during sampling, identify a tested substitute and schedule the main material purchase before the production batch milestone.
- R2
Fit revisions multiply
One successful sample does not confirm the fit of every size. Define the size range early and budget repeat fittings and pattern corrections before cutting fabric for the full collection.
- R3
Sewing capacity slips
Complex finishes can take longer than the first sample suggests. Time a representative garment, reserve production capacity and include inspection and repair days within the batch milestone.
Questions and answers
Does backing my collection mean receiving a garment?
Backings on cohero are voluntary gifts rather than garment purchases. While you may optionally offer a milestone reward, backings are direct gifts rather than retail sales. Describe the collection you intend to make and the proof you will share for each milestone so Backers can assess your progress.
Do I have to pay Backers back?
No. Backers send gifts directly to your own payment account. cohero never holds funds or reverses payments; any dispute or refund request is handled between you and the Backer through your payment provider.
Do I need to offer every size in my first collection?
Define a size range that your sampling and production budget can support. Explain the choice, show measurement information and include fit checks for the planned range rather than implying that a single sample proves every size.
Ready when you are
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