- 01
Direct impact
No fund in between. You choose the dream, see the milestones and watch the proof arrive. A small backing can complete a milestone when several Backers join in.
- 02
Transparent by design
Every dream shows its goal, milestones and progress. Dreams are reviewed before they go live, and money moves only when proof is posted.
- 03
A relationship, not a transaction
Chat with the Dreamer and follow updates. Many Backers return because they enjoy watching a plan become something real, knowing they helped.
How Backers are protected
14-day review per milestone
When proof is posted, each Backer has 14 days to release their share or ask for more. Money not released in time goes back to the Backer.
15% fee, deducted — never added
Backers pay exactly what they choose. The 15% fee comes out of each backing: CN¥1,000 gives the Dreamer CN¥850. The fee is kept if money is returned.
Gifts, not shares
Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.
Example milestone plan
An example plan for a fertility treatment dream with a goal of CN¥120,000. Backers fund the whole goal, but each milestone's money stays held until you post the proof and Backers release it.
Milestone 1
CN¥18,000 · 15%
Confirm the clinic plan
Post a redacted clinic estimate, consultation receipt and cost outline defining the treatment period covered by the goal.
Milestone 2
CN¥48,000 · 40%
Fund the main procedure
Share clinic payment receipts and a redacted invoice for the main procedure stage, without publishing reproductive records.
Milestone 3
CN¥36,000 · 30%
Cover medicines and monitoring
Upload receipts for prescribed medicines, monitoring visits and related clinic charges, with identifying details removed.
Milestone 4
CN¥18,000 · 15%
Close the funded cycle
Post a redacted expense reconciliation and receipts for final appointments or travel within the funded treatment period.
Risks to plan for
- R1
Medicine costs may vary
Prescribed medicines and monitoring needs may differ from the first estimate. Separate these costs from procedure fees and update the relevant milestone with redacted provider figures.
- R2
Cycles may be interrupted
A planned cycle may be delayed or stopped, leaving some costs already incurred. Define proof around paid services and explain how unused planned expenses would change the remaining stages.
- R3
Outcomes remain uncertain
Treatment does not guarantee pregnancy or a birth. Frame milestones around documented appointments and procedures, and avoid making a personal medical outcome the trigger for support.
Questions and answers
Do Backers get anything in return?
Backings are gifts, so there are no shares, interest or repayment. You get a clear view of the progress you made possible and a direct line to the Dreamer.
Should a pregnancy announcement be the final milestone?
Use completion of the funded treatment period and documented expenses instead. Pregnancy is not a guaranteed result, and you should not need to disclose an outcome for Backers to review clinic receipts and other spending proof.
Can my goal cover more than one treatment cycle?
Define exactly which cycles or treatment period the budget includes, using clinic estimates rather than an open-ended promise. Give each stage clear expense boundaries and explain that additional treatment would need a revised plan.
Budget example
A typical cost split for a fertility treatment dream in Guangzhou, shown in CNY. Backers are charged the equivalent in US dollars.
Example goal
CN¥120,000
- Clinic and procedure feesCN¥66,000 · 55%
- Prescribed treatment medicinesCN¥30,000 · 25%
- Monitoring and laboratory costsCN¥12,000 · 10%
- Clinic travel and supportCN¥12,000 · 10%
What you receive
- Backers give
- CN¥120,000
- Platform fee (15%)
- −CN¥18,000
- You receive
- CN¥102,000
Ready when you are
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