- 01
Lead with the outcome
Your headline should name the result, not the struggle. Say what you will finish and when. A strong headline fits on one line and makes a stranger curious enough to open the story.
- 02
Tell it in three short parts
Who you are, what you are making and why now. A few plain sentences each. Never promise what you cannot prove later; Backers give to a person, so let your own voice come through.
- 03
Show, then ask
Add real photos of you and your work. Link each milestone to the proof you will post. End with a clear ask: what the first milestone needs and what Backers will see when it is done.
Risks to plan for
- R1
Weather interrupts flying
Poor weather can cancel booked lessons and extend training. Use completion windows rather than fixed flight dates, and include travel flexibility in the relevant milestones.
- R2
More practice is needed
The planned flight hours may not be enough to reach assessment readiness. Base the budget on a training estimate and explain how extra practice would affect the final two stages.
- R3
Aircraft availability changes
Maintenance or instructor scheduling can interrupt access to the training aircraft. Confirm booking arrangements early and leave space between flight blocks before assessment bookings.
Example milestone plan
An example plan for a pilot training dream with a goal of CN¥300,000. Backers fund the whole goal, but each milestone's money stays held until you post the proof and Backers release it.
Milestone 1
CN¥45,000 · 15%
Start ground preparation
Post ground-course and initial lesson receipts, a training schedule and a redacted summary of your planned licence route.
Milestone 2
CN¥90,000 · 30%
Build instructed flight time
Share aircraft and instructor invoices alongside a redacted training log showing the completed lessons in this stage.
Milestone 3
CN¥105,000 · 35%
Complete advanced flight practice
Upload flight-time receipts and an instructor progress summary covering the navigation and practice sessions funded here.
Milestone 4
CN¥60,000 · 20%
Prepare for final assessment
Post assessment booking or payment records, final practice invoices and a redacted update on your training status.
How Backers are protected
14-day review per milestone
When proof is posted, each Backer has 14 days to release their share or ask for more. Money not released in time goes back to the Backer.
15% fee, deducted — never added
Backers pay exactly what they choose. The 15% fee comes out of each backing: CN¥1,000 gives the Dreamer CN¥850. The fee is kept if money is returned.
Gifts, not shares
Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.
Budget example
A typical cost split for a pilot training dream in Wuhan, shown in CNY. Backers are charged the equivalent in US dollars.
Example goal
CN¥300,000
- Aircraft and instructor timeCN¥195,000 · 65%
- Ground school materialsCN¥30,000 · 10%
- Assessments and required checksCN¥45,000 · 15%
- Airfield travel and lodgingCN¥30,000 · 10%
What you receive
- Backers give
- CN¥300,000
- Platform fee (15%)
- −CN¥45,000
- You receive
- CN¥255,000
Questions and answers
How can I prove flight training without sharing my full logbook?
Post paid aircraft and instructor invoices with a redacted summary of the relevant training entries. Hide identity numbers and other personal details while keeping lesson dates and the funded training activity understandable.
Can I promise to earn the licence by a fixed date?
Avoid making a licence date a guaranteed outcome. Weather, aircraft access and assessment readiness can change the schedule. Set out the training stages you intend to fund and explain how you will report delays to Backers.
What makes a pilot training pitch convincing?
Specific numbers, real photos and a first milestone small enough to reach soon. Backers trust Dreamers who show where every amount goes and who have already started on their own.
Ready when you are
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