How to pitch your graphic novel dream in Madrid

Backers decide in seconds whether to swipe right. Your pitch has to explain your graphic novel dream, why it matters to you and what their money will do before they move on.

A graphic novel carries months of drawing before a reader sees a finished volume. Make the workload visible through script samples, completed page batches and a print-ready book with consistent lettering.

  1. 01

    Lead with the outcome

    Your headline should name the result, not the struggle. Say what you will finish and when. A strong headline fits on one line and makes a stranger curious enough to open the story.

  2. 02

    Tell it in three short parts

    Who you are, what you are making and why now. A few plain sentences each. Never promise what you cannot prove later; Backers give to a person, so let your own voice come through.

  3. 03

    Show, then ask

    Add real photos of you and your work. Link each milestone to the proof you will post. End with a clear ask: what the first milestone needs and what Backers will see when it is done.

Risks to plan for

  • R1

    Page scope grows

    Extra scenes can add weeks of illustration. Lock a target page count at the script milestone and set aside a limited revision allowance rather than expanding the story during finished artwork.

  • R2

    Artwork loses consistency

    Long drawing schedules can produce shifts in characters or colour. Approve model sheets early and include batch reviews in the artwork milestone before committing every page to final rendering.

  • R3

    Text needs more space

    Dialogue that fits a script may crowd a drawn panel. Test lettering on sample pages before full production and budget an editing pass so balloon placement does not force extensive redraws.

Example milestone plan

An example plan for a graphic novel dream with a goal of €6,200. Backers pay you directly, funding the goal all at once or milestone by milestone as you post proof for each step.

  1. Milestone 1

    €1,240 · 20%

    Resolve script and designs

    Post a chapter outline, character sheets and sample page thumbnails showing the planned story length and visual style.

  2. Milestone 2

    €2,170 · 35%

    Complete sequential artwork

    Share finished page batches, a page-count tracker and close-up panels demonstrating completed inks and colours.

  3. Milestone 3

    €1,860 · 30%

    Letter and produce pages

    Post lettered spreads, a checked print file sample and production proofs showing readable text and finished layouts.

  4. Milestone 4

    €930 · 15%

    Deliver the finished volume

    Share photographs of bound copies, a final page checklist and redacted fulfilment records for completed distribution.

How Backers are protected

14-day review per milestone

When proof is posted, each Backer has 14 days to review the proof, ask for more info, and decide whether to keep supporting your next milestone.

0% commission — direct gifts, nothing taken

Backers pay exactly what they choose directly through your payment methods. cohero takes 0% commission on backings, so you keep what is sent. Any refunds or disputes are handled directly between you, the Backer and your payment provider.

Gifts, not shares

Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.

Budget example

A typical cost split for a graphic novel dream in Madrid, shown in EUR. Backers pay you directly using your accepted payment methods.

Example goal

€6,200

  • Illustration and colour€2,790 · 45%
  • Lettering and editing€930 · 15%
  • Printing and binding€1,860 · 30%
  • Packaging and fulfilment€620 · 10%

What you receive

Backers give
€6,200
0% platform commission
−€930
You receive
€5,270

Questions and answers

What makes a graphic novel pitch convincing?

Specific numbers, real photos and a first milestone small enough to reach soon. Backers trust Dreamers who show where every amount goes and who have already started on their own.

Do I need the full script before publishing my dream?

A complete script makes the page count and illustration workload easier to justify. If it is still developing, define a bounded script milestone and show sample sequential pages so Backers can assess the intended reading experience.

Can the goal cover paying a separate artist and letterer?

Yes. Describe the page count, artwork stages and lettering scope in the budget. Match proof to completed page batches, and explain who handles revisions so Backers can follow the work without relying on private contracts.

Ready when you are

Sign in or create an account to publish a dream or back the ones you believe in.

Sign in / Create account

More graphic novel guides

Graphic novel dreams in other cities

Other film, art and design dreams