How Backers are protected
14-day review per milestone
When proof is posted, each Backer has 14 days to release their share or ask for more. Money not released in time goes back to the Backer.
15% fee, deducted — never added
Backers pay exactly what they choose. The 15% fee comes out of each backing: CN¥1,000 gives the Dreamer CN¥850. The fee is kept if money is returned.
Gifts, not shares
Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.
- 01
Before you back
Read the story and the milestones. Check that the amounts add up and that each step has something concrete to prove. If anything is unclear, ask in chat first.
- 02
While the dream runs
Your backing is split across the milestones. When proof is posted you are notified and can release your share or ask for more. You can back anonymously.
- 03
If something goes wrong
If you do not release a milestone in time, the money still held for it and later steps comes back to you, minus the fee. You can report a dream or block a user at any time.
Example milestone plan
An example plan for a musical instrument dream with a goal of CN¥30,000. Backers fund the whole goal, but each milestone's money stays held until you post the proof and Backers release it.
Milestone 1
CN¥6,000 · 20%
Select and reserve instrument
Post comparison notes, trial photographs and a redacted reservation record identifying the selected instrument and condition.
Milestone 2
CN¥16,500 · 55%
Purchase and receive instrument
Share the purchase receipt with personal details hidden, arrival photographs and identifying specifications of the instrument.
Milestone 3
CN¥4,500 · 15%
Complete setup and protection
Post a setup record, case photographs and close-ups of completed adjustments showing the instrument is ready to play.
Milestone 4
CN¥3,000 · 10%
Record a playing demonstration
Share a dated playing clip, maintenance checklist and final condition photographs demonstrating the instrument in use.
Risks to plan for
- R1
Condition differs on arrival
A used instrument may have wear that was not clear in photographs. Request detailed condition evidence before reserving and include an inspection checkpoint and adjustment allowance after delivery.
- R2
The fit is unsuitable
An instrument may sound appealing but feel uncomfortable to play. Arrange a trial where possible, compare practical requirements and use the selection milestone to explain the final choice before purchase.
- R3
Transport causes damage
Sensitive parts can shift or suffer damage during delivery. Confirm protective packing before dispatch and budget a suitable case, arrival inspection and basic setup within the later milestones.
Questions and answers
Can I fund a used instrument instead of a new one?
Yes. Explain the condition, suitability and any expected servicing rather than treating a lower purchase price as the whole budget. Share redacted purchase records and an arrival inspection before demonstrating the adjusted instrument.
How can I show ownership without exposing private purchase details?
Post a receipt with your address, payment information and private identifiers hidden, alongside photographs of the instrument you received. Keep enough description visible for Backers to connect the purchase to the selection milestone.
Can I see how my money was used?
Yes. Each milestone shows the Dreamer's proof, how much is held and how much is released. You only release money for milestones you have reviewed yourself.
Budget example
A typical cost split for a musical instrument dream in Hangzhou, shown in CNY. Backers are charged the equivalent in US dollars.
Example goal
CN¥30,000
- Instrument purchaseCN¥22,500 · 75%
- Setup and adjustmentCN¥3,000 · 10%
- Case and accessoriesCN¥3,000 · 10%
- Delivery and careCN¥1,500 · 5%
What you receive
- Backers give
- CN¥30,000
- Platform fee (15%)
- −CN¥4,500
- You receive
- CN¥25,500
Ready when you are
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